FOUNDER AND PARTNER CONSULTANT
Instrumental in launching Brand Kare in the year 2001; backed by an extensive professional experience in distribution management, retail, franchisee model and advertising. Has extensively worked different markets across India and neighbouring countries, gaining an understanding of cultural nuances of the Indian Consumer. The three decades of experience in leading organisations had not only given an indepth understanding of business management but also strengthened the perspective in holistic management of a brand. Brand Kare is an expression of an innate desire to leverage this rich experience to build a bridge between brand and consumer. Holder of certificates from NIIT – IAMAI on Digital Marketing and Social Media Marketing.
Has learnt the ropes of distribution management through his back -breaking work in the market place. Meticulous planning for launching a product in the market place, setting up and monitoring a service network, training the team, conceiving and executing below-the-line initiatives and trade marketing programme have all been his forte. Have extensively worked for leading organisations in FMCG and consumer durable space. Takes keen interest in sharing his experience with the client’s home team and make it self-reliant.
M. SAMPATH KUMAR
Is a management graduate. Had worked in modern trade format in terms of setting up and launching retail stores, franchisee model, visual merchandising and media advertising. The extensive consumer connect that he had to engage as a client triggered his interest in research and he quickly built his strength in designing and executing models for quantitative and qualitative research. Got interested in the digital marketing when it was nascent and trained in NIIT for a IAMAI-certified course in digital marketing. His time is equally divided between complex research assignments and bringing the client’s website on top of listing!
Sr. Consultant – eCom Enablement
DJ, as he is known in our team, is an engineer by qualification. Has gained a rich experience in the specialised area of digital space marketing having worked with top line agencies for well over a decade. Besides an in-depth knowledge in various disciplines of digital marketing, DJ has honed his skills in launching and nurturing eCom platforms. DJ does not call it a day until he is sure that all the clients’ tasks in his to-do list are shown as “completed” in his dashboard. This innate sense of involvement is what has earned him a reputation amongst our clients in an unbelievably short span of time.
Akshaya Natarajan holds an MBA (HR) from Annamalai University. She has a degree in Clinical Nutrition & Dietetics. She is yet to get a fix on her specialisation in consulting – market research or strategy or digital marketing? Therefore, we have allowed her to work on all projects across verticals. She is not a foodie by herself but her passion is to spread the message of “health through healthy cooking”
Executive – Digital Marketing (SEO)
A self-taught internet aficionado, Prasad took a bold decision to leave his decade and half year’s experience in back-office management to pursue a career in digital marketing, especially in the area of SEO. Alongside his project work, he is preparing for various certifications in SEO.
ASSOCIATE CONSULTANT – DIGITAL MARKETING
Ranjith brings 6+ years of collective experience in Digital Marketing to Brand Kare. His core experience in SEO has been the driving force for getting many of our clients’ websites to reach the No.1 ranking in the major search engines.
His Certifications :
Google Adwords (search & fundamental) | Google Analytics certified | Google video advertising certified | Google Mobile Certified | Google Shopping Certified | Bing Ads certified | Hubspot Certified Professional
Nandhini is a graduate in Computer Science, having undergone professional training in graphic designing. She creates stunning visuals and layouts thanks to her inborn creativity and the knack of using the state of the art design tools. A real stickler for timeline, Nandhini spends her spare time in exploring new tools in AR, 3D animation etc.
Vaidya is a qualified multi media creative professional. He has worked with a few top design houses and has left behind his individual stamp of creativity. Vaidya carries a perpetual smile which does not dim a shade even when a complex design brief is given. About his passion in his own words:
“When it comes to design, I work my best to perfection. Each step I take, I strive to make it better in all aspects. I am not quite there yet but I know that this is my passion and this is what I love doing most”